Ten Ways to Fight Hate: A Community Response Guide

A presidential candidate wins election after denigrating Muslims, Latinos, women and people with disabilities. A young white man opens fire and kills nine African Americans who welcomed him into Bible study at a church in Charleston, South Carolina, telling his victims, “I have to do it.” A Muslim woman is seated on a bench in front of a coffee shop in Washington, D.C., when a woman begins screaming anti-Muslim epithets. A swastika and other anti-Semitic graffiti appear at an elementary school in Stapleton, Colorado. A lone gunman carrying an assault rifle and a handgun storms a well-known gay club in Orlando, Florida, killing 49 people and wounding 53 others.

Bias is a human condition, and American history is rife with prejudice against groups and individuals because of their race, religion, disability, sexual orientation, or other characteristics. As a nation, we’ve made a lot of progress, but stereotyping and unequal treatment persist.


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When bias motivates an unlawful act, it is considered a hate crime. Most hate crimes are inspired by race and religion, but hate today wears many faces. Bias incidents (eruptions of hate where no crime is committed) also tear communities apart and can escalate into actual crimes.

Since 2010, law enforcement agencies have reported an average of about 6,000 hate crime incidents per year to the FBI. But government studies show that the real number is far higher — an estimated 260,000 per year. Many hate crimes never get reported, in large part because the victims are reluctant to go to the police. In addition, many law enforcement agencies are not fully trained to recognize or investigate hate crimes, and many simply do not collect or report hate crime data to the FBI.

The good news is, all over the country people are fighting hate, standing up to promote tolerance and inclusion. More often than not, when hate flares up, good people rise up against it — often in greater numbers and with stronger voices.

This guide sets out 10 principles for fighting hate in your community.

Volunteers clean up a Jewish cemetery in University City, Missouri, after it was vandalized in 2017.

1. Act

Do something. In the face of hatred, apathy will be interpreted as acceptance by the perpetrators, the public and — worse — the victims. Community members must take action; if we don’t, hate persists.

“A hate group is coming to our town. What should we do?”

“I am very alarmed at hate crimes. What can I, as one person, do to help?”

“I find myself wanting to act, to show support for the victims, to demonstrate my anger and sorrow. But I don’t know what to do or how to begin.”

If you’re reading this guide, you probably want to “do something” about hate. You are not alone. Questions like these arrive daily at the Southern Poverty Law Center. When a hate crime occurs or a hate group rallies, good people often feel helpless. We encourage you to act, for the following reasons:

1. Hate is an open attack on tolerance and acceptance.

It must be countered with acts of goodness. Sitting home with your virtue does no good. In the face of hate, silence is deadly. Apathy will be interpreted as acceptance — by the perpetrators, the public, and — worse — the victims. If left unchallenged, hate persists and grows.

2. Hate is an attack on a community’s health.

Hate tears society along racial, ethnic, gender, and religious lines. The U.S. Department of Justice warns that hate crimes, more than any other crime, can trigger community conflict, civil disturbances, and even riots. For all their “patriotic” rhetoric, hate groups and their imitators are really trying to divide us; their views are fundamentally anti-democratic. True patriots fight hate.

3. Hate escalates.

Take seriously the smallest hint of hate — even what appears to be simple name-calling. The Department of Justice again has a warning: Slurs often escalate to harassment, harassment to threats, and threats to physical violence. Don’t wait to fight hate.

>> What Can You Do?

Pick up the phone. Call friends and colleagues. Host a neighborhood or community meeting. Speak up in church. Suggest some action.

Sign a petition. Attend a vigil. Lead a prayer.

Repair acts of hate-fueled vandalism, as a neighborhood or a community.

Use whatever skills and means you have. Offer your print shop to make fliers. Share your musical talents at a rally. Give your employees the afternoon off to attend.

Be creative. Take action. Do your part to fight hate.

2. Join Forces

Reach out to allies from churches, schools, clubs, and other civic groups. Create a diverse coalition. Include children, police, and the media. Gather ideas from everyone, and get everyone involved.

Others share your desire to stand against hate. There is power in numbers. Asking for help and organizing a group reduces personal fear and vulnerability, spreads the workload, and increases creativity and impact. Coalitions can stand up to — and isolate — organized hate groups. You and your allies can help educate others as you work to eradicate hate.

A hate crime often creates an opportunity for a community’s first dialogue on race, gender identity, or religious intolerance. It can help bridge the gap between neighborhoods and law enforcement. More people than we imagine want to do something; they just need a little push.

>> What Can You Do?

Call on groups that are likely to respond to a hate event, including faith alliances, labor unions, teachers, women’s groups, university faculties, fair housing councils, the YMCA, and youth groups. Make a special effort to involve businesses, schools, houses of worship, politicians, children, and members of targeted groups.

Also call on local law enforcement officials. Work to create a healthy relationship with local police; working together, human rights groups and law enforcement officials can track early warning signs of hate brewing in a community, allowing for a rapid and unified response.

3. Support the Victims

Hate crime victims are especially vulnerable.

If you’re a victim, report every incident — in detail — and ask for help. If you learn about a hate crime victim in your community, show support. Let victims know you care. Surround them with comfort and protection.

Victims of hate crimes often feel terribly alone and afraid. They have been attacked simply for being who they are — for their disability, their ethnicity, their sexual orientation. Silence amplifies their isolation; it also tacitly condones the act of hate. Victims need a strong, timely message that they are valued. Small acts of kindness — a phone call, a letter — can help.

Often, hate attacks include vicious symbols: a burning cross, a noose, a swastika. Such symbols evoke a history of hatred. They also reverberate beyond individual victims, leaving entire communities vulnerable and afraid.

And because they may fear “the system,” some victims may welcome the presence of others at the police station or courthouse. Local human rights organizations often provide such support, but individuals also may step forward.

We urge victims of hate crime to report it to police. If you are a victim of a hate crime, only you can decide whether to reveal your identity. But many victims have found the courage to lend their names to fighting hate. You can, too!

>> What Can You Do?

Report every incident. If you are a member of a targeted group, harassment could continue. What began as egg-throwing at five black families in rural Selbrook, Alabama, escalated for 18 months until hate mail made it a federal offense. The story made the news, police patrolled and harassment declined.

Speak to the press. Your story, with a frank discussion of the impact on your family life, can be a powerful motivator to others. Copycat crimes are possible, but rare. More likely, you’ll be encouraged by love and support. In Watertown, New York, a black minister talked about the vulgar hate mail he received. His community held a special unity rally. “Denying that racism exists, or not talking about it, will not cause it to go away,” he said.

Research your legal rights. After enduring racial slurs, slashed tires, broken windows, the wounding of their dog, and a six-foot burning cross planted in their yard by a white neighbor, Andrew Bailey and Sharon Henderson of Chicago filed suit against the perpetrator. A federal jury awarded them $720,000.

Children in Asheville, North Carolina, participate in a rally against racism in 2016.

4. Speak Up

Hate must be exposed and denounced. Help news organizations achieve balance and depth.

Do not debate hate group members in conflict-driven forums. Instead, speak up in ways that draw attention away from hate, toward unity.

Goodness has a First Amendment right, too. We urge you to denounce hate groups and hate crimes and to spread the truth about hate’s threat to a pluralistic society. An informed and unified community is the best defense against hate.

You can spread tolerance through social media and websites, church bulletins, door-to-door fliers, letters to the editor, and print advertisements. Hate shrivels under strong light. Beneath their neo-Nazi exteriors, hatemongers are cowards and are surprisingly subject to public pressure and ostracism.

Dealing with Media

Some tips for an effective media campaign:

>> What Can You Do?

Share this with media contacts you know, or simply tweet or share it on Facebook with an editor, anchor, columnist, or reporter: A newsroom that covers race issues thoroughly and regularly sets an agenda for the community. Nuanced and thoughtful coverage — rather than shallow, reactive stories or stereotypical images — deepens our community’s discussion and understanding of race.

Ask the media to consider the following:

A woman writes an incisive message on a Chicago sidewalk in August 2017 as anti-racist demonstrators gathered to stand against the white supremacist movement following the deadly “Unite the Right” rally in Charlottesville, Virginia.

5. Educate Yourself

An informed campaign improves its effectiveness. Determine if a hate group is involved, and research its symbols and agenda. Understand the difference between a hate crime and a bias incident.

Eruptions of hate generally produce one of two reactions: apathy (“It’s just an isolated act by some kooks”) or fear (“The world is out of control”). Before reacting, communities need accurate information about those who are spouting hate.

The Southern Poverty Law Center tracks hundreds of active hate groups in the U.S. Some are small — a handful of people — but armed with a computer, email, and a website their reach can be immense, their message capable of entering a child’s bedroom.

Through their literature and websites, hate groups spread propaganda that vilifies and demonizes African Americans, Latinos, Muslims, Jews, LGBT people and other groups. Like some of their fellow extremists in militia groups, they also sow fears of losing control of “their country” to a “One World Government” dominated by Jewish bankers, multinational corporations, and the United Nations. More often than not, members of hate groups use other groups as scapegoats for their own personal failures, low self-esteem, anger, or frustration. They frequently use music or other means to recruit and indoctrinate disaffected teens.

Though their views may be couched in code words, members of hate groups typically share these extremist views:

Most hate crimes, however, are not committed by members of hate groups; the Southern Poverty Law Center estimates fewer than 5 percent. Many hate crimes are committed by young males acting alone or in small groups, often for thrills. While these perpetrators may act independently, they are sometimes influenced by the dehumanizing rhetoric and propaganda of hate groups.

When Hate Comes to Church

Dylann Roof was a troubled teenager in South Carolina who was indoctrinated into white supremacist ideology online. The radicalization process began when he searched for information about “black on white crime” after hearing about the case of a black teen, Trayvon Martin, who was killed by a neighborhood watchman in Florida. Roof landed on the web page of the Council of Conservative Citizens, a rabidly racist hate group descended from the old White Citizens Councils formed in the 1950s in the South. There, he found page after page of racist propaganda. Roof later wrote in an online manifesto that he has “never been the same since that day.”

As he delved deeper, he was soon immersed in hate materials, writing that he “found out about the Jewish problem” and became “completely racially aware.” One of the sites he visited and began posting comments on was Stormfront, a notorious neo-Nazi forum.

On June 17, 2015, Roof walked into the Emanuel A.M.E. Church in downtown Charleston, South Carolina, where a Bible study was under way. The church, known as “Mother Emanuel,” is famous for its historic role in the civil rights movement.

After about an hour of listening in the meeting, Roof pulled out a .45-caliber pistol and aimed it at an elderly woman. According to witness accounts, he said, “I have to do it. You rape our women and you’re taking over our country. And you have to go.” Then he began firing methodically, killing nine African Americans, including the church’s pastor. He left one woman alive, he said, so she could tell the world what had happened.

Roof was arrested the next day. In January 2017, he was sentenced to death for the murders. He had, by then, become emblematic of a growing phenomenon: the “lone-wolf” terrorist who acts alone after being radicalized by hate propaganda online.

>> What Can You Do?

Start by educating yourself on the definitions.

Learn the difference. Hate crimes, if charged and prosecuted, will be dealt with in the court system. They typically carry enhanced penalties, such as longer sentences. Bias incidents occur with no clear path or procedure for recourse. Both, however, demand unified and unflinching denouncement from individuals, groups, and entire communities.

Know the impact. Hate crimes and bias incidents don’t just victimize individuals; they torment communities. When someone scrawls threatening graffiti targeting Asian Americans, for example, everyone in the community may feel frightened and unsafe, as may members of other ethnic or racial groups.